From $600K to $2M/Month in 9 Months: Thermocooler Brand Amazon Case Study
The Challenge
This thermocooler brand was already doing well on Amazon, generating about $600,000 per month in sales. But their leadership team knew they were capable of more. To reach the next level, they needed help with ad management, creative optimization, and fixing backend issues that were limiting growth.
When we first connected, the client expected this to be a short-term project. But as results grew and our partnership deepened, it became clear there was long-term value in working together. Today, more than five years later, we’re still managing and optimizing their account.
Our Approach
Advertising That Scales
We took over ad management with a focus on efficiency and expansion. This included:
- Consistently monitoring and optimizing campaigns to improve performance.
- Introducing new ad types, including video ads, to reach more placements and customers.
- Refining keyword targeting to maximize returns across their catalog.
Optimizing Listings for Conversions
We worked closely with the brand’s design team to level up product images so that listings conveyed more value and stood out in search results. Stronger images meant higher conversion rates, which in turn made advertising spend more effective.
Fixing Backend Issues
Behind the scenes, we helped the brand resolve catalog problems that were creating friction. Cleaning up backend systems ensured smoother operations and made their listings more reliable in Amazon’s ecosystem.
The Results
After just 9 months of consistent optimization and collaboration, the brand’s Amazon sales skyrocketed from $600K/month to $2M/month.
That’s more than 3X growth in less than a year.
Over those 9 months, the brand invested $22,950 into our services — and the ROI spoke for itself.
And what started as a “temporary project” has turned into a partnership that’s lasted over five years (and counting).
What We Learned
- Ad strategy fuels rapid scaling. Success came not just from spending more, but from introducing the right ad types and constantly refining campaigns.
- Strong visuals make ads work harder. Upgrading listing images improved conversions, which amplified the impact of every advertising dollar.
- Backend fixes matter. Small catalog issues can create big roadblocks — solving them removed friction and helped unlock growth.
Long-term partnerships create compounding results. The biggest wins often come from years of consistent effort, not just quick fixes.
Ready to Take Your Brand to the Next Level?
This thermocooler brand shows how even successful businesses can scale dramatically with the right ad strategy, optimized listings, and technical fixes.
If you’re ready to push past your current ceiling and unlock new levels of Amazon growth, let’s talk.