If your Amazon seller account application just got rejected, the next step is not to randomly upload different documents and hope Amazon approves the account.

The better approach is to log back into Seller Central and carefully review every section of the application before you submit it again.

This matters because Amazon's rejection messages do not always tell you everything that is wrong. Sometimes Amazon identifies a specific problem. Sometimes you get a vague message saying Amazon was unable to verify the information you provided. Other times Amazon identifies one problem, you fix it, and then the application gets rejected again because there was another issue sitting there the entire time.

So even if Amazon tells you exactly what it thinks is wrong, do not only check that one thing.

Go through the whole application.

Check the legal business name, company registration number, business registration document, registered business address, bank statement, primary contact information, government ID, proof of personal address, Business Relationship Document or Letter of Authorization, bank account information, and credit card information.

That is what we are going to work through here.

This guide is specifically for companies that already submitted an Amazon seller account application and were rejected. If you have not submitted the application yet, it is better to get all of these documents and details lined up correctly before submitting in the first place.

 

A Real Example: One Rejection Can Hide Several Problems

Not too long ago, a brand reached out to us after its Amazon seller account application had been rejected.

They had already gone back into the application and tried to correct what Amazon had pointed out, but the application was rejected again. At that point, they were not sure what else Amazon wanted, so they came to us for help.

I got on a call with them and reviewed the application and the documents side by side. Once we looked at everything together, we found several separate problems.

The bank account they had entered was under a slightly different version of the company name than the legal entity name they had entered in the Amazon application.

They also did not have a proper business credit card for that company. They had used either a credit card associated with another business or the owner's personal card.

There was also a problem with the document being used to verify the primary contact's personal address. The address on that document did not match the address shown on the person's ID.

Those details needed to line up, and they did not.

So the company went back and corrected everything. They got the bank account under the proper entity name. They set up the appropriate business credit card. They obtained a personal address document that matched the address associated with the primary contact.

Then they submitted the application again and were approved.

It took some time to gather the right documents. For example, if you have to open a new bank account, you may need to wait until the bank generates the first real monthly statement.

That is frustrating, but waiting for the correct documents is usually much better than repeatedly resubmitting an application with information that does not match.

That is the type of situation this article is designed to help with.

 

What Happens After Amazon Rejects Your Seller Account Application?

After the rejection, go back to Seller Central and log in using the same email address and password you used when you created the account.

Because the seller account has not been approved yet, you normally will not land on the regular Seller Central dashboard. Instead, Amazon should take you back to the registration or verification portion of the application.

You should see a message explaining that the application was not approved, along with the sections you previously completed.

Many of those sections will be collapsed. Look for the small arrows or V-shaped icons next to the sections and expand each one.

Amazon may put a red dashed border around a document upload section and display a message such as:

• Please upload a new document
• Invalid document
• We could not verify this document
• The document does not match the information provided

If you see that, Amazon is pointing you toward a problem in that particular section.

But do not stop there.

Open and review every section before you resubmit. Amazon may only be showing you the first problem it identified. There may be additional issues that will not surface until the first one is corrected.

 

Rejection Type vs. What to Do Next

What Amazon Shows You	What It Usually Means	What You Should Do
Red dashed border around a document section	Amazon is flagging that particular section	Correct that issue, but still review every other section before resubmitting
Vague rejection with no obvious red flags	Amazon could not verify something but did not clearly identify what	Compare every field and every uploaded document manually
Business type mismatch	The business type selected during signup may not match the business documentation	You may need to restart the registration using the correct business type
Bank account mismatch	The account details or legal business information may not match the statement	Compare Seller Central against the actual official bank statement
ID quality rejection	Amazon could not clearly read or verify the identity document	Retake or rescan the ID in color with no blur, glare, cropping, or missing corners
Business relationship rejection	Amazon could not verify the primary contact's relationship with the company	Check whether the registration extract qualifies or whether you need a separate Letter of Authorization

What If Nothing Is Highlighted in Red?

Sometimes Amazon sends a vague rejection and there is nothing obvious highlighted inside Seller Central.

You may get a message saying Amazon was unable to verify the information you provided and asking you to resubmit the registration information.

That is frustrating because it does not tell you exactly what needs to change.

But the process is still basically the same.

Open every section and compare the information you entered against the actual underlying documents.

Common causes include:

• The legal business name does not match exactly across the application and documents.
• The registered business address is different or formatted differently.
• The EIN was entered where Amazon wanted the company registration number.
• A screenshot or transaction export was uploaded instead of an official bank statement.
• The government ID is blurry, has glare, is cropped, or is missing information.
• The personal address document does not match the primary contact's information.
• The Business Relationship Document does not properly establish the primary contact's relationship with the company.
• The wrong document was uploaded in the wrong section.
• A document is older than Amazon allows for that particular requirement.
• The document has been edited, cropped, redacted, altered, or password-protected.

If Amazon does not identify the exact problem, you need to go section by section and find the mismatch yourself.

 

One Exception: Business Type Mismatch

There is one important situation where simply correcting a document and resubmitting may not be enough.

If Amazon specifically tells you that the business type selected in Seller Central does not match the documentation you provided, you may need to start the registration process over.

A common example is someone who does not actually have a registered LLC or corporation but selected a business type intended for a registered company.

If you only operate under a DBA or as a sole proprietor, you may not have the state-issued company registration number and formation documents Amazon expects for a privately owned registered business.

In that situation, the correct selection may have been an individual-type registration instead.

If Amazon specifically tells you that the business type is wrong, do not assume uploading another document will fix it. Review the signup process again and make sure the business type accurately reflects the legal structure of the business.

 

Document Quality Rules That Apply to Everything

Before going through the individual sections, there are some general document rules that apply almost everywhere.

These principles apply to bank statements, registration documents, government IDs, utility bills, Business Relationship Documents, Letters of Authorization, credit card statements, and most other documents Amazon asks you to upload.

 

Do Not Upload Screenshots

A screenshot of an online portal is not the same thing as an official document.

If Amazon asks for a bank statement, download the actual statement PDF from the bank's website. Do not take a screenshot of the account dashboard or transaction page.

If Amazon asks for a government ID, take a clear photo or scan of the physical ID. Do not submit a screenshot of a digital representation of the ID.

 

Use a Scanner If You Have One

If you have easy access to a scanner, it can help produce a cleaner image with fewer problems caused by glare, shadows, focus, or cropped edges.

A high-quality phone photo can still work, but make sure the document is completely clear.

 

Make Sure Every Character Is Legible

Amazon needs to be able to read every letter, number, and symbol.

This is especially important for IDs, registration documents, bank statements, and Business Relationship Documents such as Letters of Authorization.

If anything is blurry, retake the image.

If light is reflecting off the ID, retake it.

If the camera is not focusing correctly, move slightly closer or farther away, give the camera time to refocus, and then take the picture.

 

Show the Entire Document

If you are photographing or scanning a physical document, make sure the full document is visible.

Do not cut off the edges or tightly crop around the text.

For photographed documents, all four corners should be visible.

 

Upload Documents in Color

Use a color version unless Amazon specifically tells you otherwise.

A black-and-white photocopy or poor-quality scan can create unnecessary verification problems.

 

Do Not Edit or Alter Documents

Upload official documents as they were issued.

Do not black out transactions, crop out sections, add annotations, change text, or run the file through unnecessary editing software.

If Amazon is requesting the statement for verification, it needs to be able to review the actual statement.

 

Make Sure PDFs Are Not Password-Protected

If Amazon cannot open the file, it cannot verify it.

If a document you downloaded is password-protected, make sure you provide an accessible version that Amazon can review.

 

Step 1: Check the Legal Business Name

Start with the exact legal name of the company.

For an LLC, look at the official formation or organization document. For a corporation, look at the incorporation documentation.

Then compare that legal business name with what you entered in Seller Central.

The safest approach is to make it match exactly.

For example, if the legal company name is:

Acme Products, LLC

do not casually substitute something like:

• Acme Products
• Acme
• Acme Products Co.
• A DBA or store name instead of the legal entity

The business name also needs to line up with the business banking and other supporting documents.

Treat the legal business name as one of the fixed reference points for the entire application.

 

Step 2: Check the Registered Business Address

Next, compare the registered business address on the official company documentation against the address entered in Seller Central.

Watch for small differences involving:

• Street vs. St.
• Avenue vs. Ave.
• Suite vs. Ste.
• Missing suite numbers
• Different ZIP code formatting
• Old addresses
• Mailbox formatting
• Punctuation differences
• Spacing differences

The address should also line up with supporting documents such as the bank statement and proof of business address.

 

Step 3: Check the Company Registration Number

This is one of the mistakes I see most often.

Your company registration number is not your EIN.

It is also not your sales tax number.

The company registration number is generally the number assigned to the legal business entity by the government agency where the company was registered.

Depending on the state, it might be called:

• Entity number
• Document number
• File number
• Registration number
• Control number
• Business ID

The terminology varies, but Amazon is generally looking for the registration identifier associated with the LLC or corporation.

You can often find it on the formation document or by searching the state's official business records system.

The key point is simple: do not enter your EIN into the company registration number field.

For a more detailed explanation, read our guide to finding the company registration number Amazon is asking for.

 

Step 4: Check the Business Registration Extract

The business registration extract is the document Amazon uses to support the business information and company registration number.

For many U.S. LLCs and corporations, this is some form of official organization, formation, or incorporation document issued through the state.

The important information typically includes:

• Full legal business name
• Registered business address
• Company registration number or state-assigned entity number
• Issuing government authority

The registration number shown on the document should match what you entered into Seller Central.

The legal business name and address should also line up with the rest of the application.

Do not substitute an EIN confirmation letter just because it looks like an official government document. The EIN and the company registration number are different things.

Do not submit a screenshot of an online Secretary of State search result when Amazon is asking for an actual registration document.

When reviewing this part, compare these items together:

1. The company registration number entered into Seller Central
2. The registration number shown on the official document
3. The business name and address shown on the official document

They need to line up.

There is also an important new reason to pay attention to what appears on this document.

Amazon's newer application includes a Business Relationship Document section. In that section Amazon may ask whether the primary contact's name appears on the “business license.” In this context, Amazon may be referring back to the registration extract you uploaded here.

If the registration extract shows the primary contact's name and address and was issued within the past 6 months, it may also be usable to satisfy the Business Relationship Document requirement.

If it does not, you will generally need to provide a separate relationship document, which is usually a Letter of Authorization.

 

Step 5: Check the Proof of Business Address

Proof of business address is not necessarily the same thing as the business registration extract.

The registration document helps prove the legal company exists.

The business address document helps establish that the address entered in Seller Central is associated with the company.

A business bank statement is commonly used for this.

Depending on what Amazon offers in the application, other acceptable documents may include certain utility bills.

Whatever document you use, check that it shows the information Amazon is asking for, such as:

• Business name
• Registered business address
• A sufficiently recent issue date

Use an actual official document.

Do not submit a screenshot of the bank account portal, utility account page, or transaction history.

If using a bank statement, download the real monthly statement from the statements section of the bank's website rather than a transaction export or account summary.

 

Step 6: Check the Primary Contact Information

Next, review every field associated with the primary contact.

The primary contact is the individual Amazon is verifying in connection with the seller account. For an established company, this is usually an owner, officer, or another authorized person at the company.

Compare the information entered into Seller Central against the person's government-issued ID.

Check:

• Full legal name
• Date of birth
• Country of birth
• Country of citizenship
• Residential address, when requested
• Any other personal information Amazon asks for

Do not just glance at it.

A transposed number in a date of birth, a missing part of the legal name, a nickname instead of the legal name, or another small mismatch can create a verification problem.

 

Step 7: Check the Government-Issued ID

The identity document will usually be something like a driver's license or passport, depending on the options Amazon gives you.

This section gets rejected frequently because of image quality.

 

If You Used a Driver's License

Make sure you submitted everything Amazon requested, including both sides if the application asks for the front and back.

Check that:

• The license has not expired.
• The image is in color.
• There is no glare.
• The text is sharp and readable.
• The entire ID is visible.
• No required side is missing.
• The image is not a screenshot of another screen.

If the driver's license shows a residential address, pay attention to that address because Amazon may compare it against the proof of personal address.

For example, if the driver's license still shows an old address but the personal bank statement shows a different current address, that discrepancy can create a problem.

 

If You Used a Passport

A passport normally requires the identity/photo page.

A passport usually does not show a residential address, so the address-matching issue works differently than it does with a driver's license.

But the basic quality requirements remain the same:

• Color image
• No glare
• No blur
• Full page visible
• Not expired
• All important information readable
• Not a screenshot

If the image is difficult to read, replace it before you resubmit.

 

Step 8: Check the Proof of Personal Address

The proof of personal address is easy to confuse with the proof of business address.

They are not the same thing.

This document is for the primary contact as an individual.

Amazon is trying to verify the person's home address, even if that person is an employee or executive at a larger company.

Depending on the options Amazon provides, examples may include:

• Personal bank statement
• Personal credit card statement
• Utility bill associated with the person's home address

Check that the document contains the primary contact's name and the appropriate personal address and that it meets Amazon's recency requirement.

If the ID includes an address, the safest situation is for the proof of personal address to match it.

One common mistake is using a household utility bill that shows the correct address but is in a spouse's name. Amazon is trying to verify the primary contact, not simply prove that somebody lives at that address.

Another common mistake is putting the document in the wrong upload area.

Keep business address verification documents in the business section and personal address verification documents in the primary contact's personal section.

 

Business vs. Personal Documents

Document Type	What It Should Support	Common Mistake
Business registration extract	Legal company information and registration number; potentially the primary contact relationship if the document qualifies	Using an EIN letter, screenshot, or old document that does not contain the information Amazon needs
Proof of business address	Company name and registered business address	Using a personal document or online account screenshot
Business bank statement	Business name, address, account information, and official banking record	Using a different entity name or a transaction export instead of the actual statement
Government ID	Primary contact's identity	Blur, glare, cropping, expired ID, missing side, or mismatched information
Proof of personal address	Primary contact's name and residential address	Using a bill in someone else's name or an address that does not line up with the person's information
Business Relationship Document	Primary contact's relationship with the business	Assuming a separate Letter of Authorization is always required, or using an old registration extract that does not qualify

Step 9: Check the Business Relationship Document

This is one of the parts of the Amazon seller application that has changed since this article was originally written.

Amazon may now show a section called Business Relationship Document.

This wording is confusing because sellers who are familiar with the older application may be expecting Amazon to simply ask for a Letter of Authorization.

The purpose is essentially to verify that the person listed as the primary contact actually has a legitimate relationship with the company that is opening the Amazon seller account.

But you do not necessarily need to upload a separate Letter of Authorization.

Amazon May Ask Whether the Primary Contact Is Shown on the Business License

The application may ask whether the primary contact's name is shown in the “business license.”

In this part of Amazon's signup process, “business license” may refer to the business registration extract you uploaded earlier.

If that registration extract:

• Shows the primary contact's name
• Shows the appropriate address information
• Was issued within the past 6 months

then you may be able to use that document for the Business Relationship Document requirement without uploading anything else.

Amazon's newer signup screen gives sellers a choice between indicating that the primary contact is already shown on the business license or providing a separate Business Relationship Document.

If the registration extract does not show the required primary contact information, or the document is too old, then you will generally need to provide the separate document.

 

If You Need a Separate Business Relationship Document

For the separate document route, Amazon currently provides a Letter of Authorization as an option.

This is the same basic type of document sellers may remember from the older signup process.

A Letter of Authorization is a document from the company confirming that the primary contact is authorized to create and manage the Amazon seller account on the company's behalf.

The document should be on company letterhead and should clearly identify who is being authorized.

It should contain information that lines up with the rest of the Seller Central application, including:

• Legal business name
• Company registration number
• Registered business address
• Primary contact's full name
• Primary contact's email address
• Clear language authorizing the person to act for the business
• Signature from an appropriate legal representative or beneficial owner

The signer needs to be someone with authority to sign on behalf of the business.

If you use a Letter of Authorization, make sure all of the names and company details match what Amazon already has in the application.

The letter can be digitally signed or physically signed and then scanned or photographed.

If you photograph or scan a signed copy, follow the same document-quality rules:

• Full document visible
• All text readable
• No glare
• No blur
• Color image
• No screenshots
• No alterations after signing

If the document has the wrong business name, old address, incorrect registration number, wrong primary contact name, or another mismatch, correct that before you submit it again.

The main thing to remember is this:

“Business Relationship Document” does not automatically mean “upload a Letter of Authorization.”

If your recent business registration extract already shows the primary contact information Amazon is asking for, it may satisfy the requirement.

Otherwise, use a properly completed Letter of Authorization as the separate Business Relationship Document.

For a detailed walkthrough, use our Amazon Business Relationship Document and Letter of Authorization guide.

 

Step 10: Check the Bank Account Information

Now compare the banking information entered into Seller Central against the actual business bank statement.

The account information needs to refer to the same account shown on the statement.

The legal business name associated with the bank account should line up with the company name used throughout the application.

The business address should also be consistent.

Common problems include:

• Entering the wrong account number
• Uploading a statement for another account
• Using a bank account under a slightly different legal entity name
• Using a personal bank account for the business verification
• Uploading a transaction export instead of the statement
• Using an old statement
• Submitting a statement that has been redacted or edited

In the real example from earlier, the company's bank account was under a slightly different version of the entity name. That discrepancy was one of the problems they needed to correct.

 

Step 11: Check the Bank Statement

The bank statement itself also needs to be the right type of document.

Check that it contains the information Amazon is asking for, such as:

• Business name
• Registered business address
• Account information
• Statement date
• Transactions or normal statement detail
• Official bank formatting

Use a recent official statement.

Go to the bank's website and find the actual Statements section.

Do not assume every downloadable file from the bank is a statement.

Files that can cause problems include:

• Transaction exports
• Activity downloads
• CSV files
• Screenshots
• Basic account summaries
• Temporary balance pages

Amazon generally wants the actual statement.

Also avoid redacting it.

If you just opened the business bank account, you may have to wait until the first official statement becomes available. That can delay the application, but it is generally better than uploading a temporary document Amazon cannot verify.

 

Step 12: Check the Business Credit Card

Review the chargeable card entered into Seller Central.

For an established business, you generally want this to be a business card associated with the same company name and address you are using throughout the application.

Avoid creating unnecessary inconsistencies by using:

• An owner's unrelated personal card
• A card belonging to another company
• A card under a different entity name
• A card associated with a different address

If you are already troubleshooting a rejected application, this is not a good place to introduce another mismatch.

 

Step 13: Check the Credit Card Statement

If Amazon asks for a credit card statement, apply the same general standards you would use for a bank statement.

It should be:

• An official statement from the card issuer
• Recent enough to meet Amazon's requirement
• Associated with the correct business
• Showing the appropriate registered business address
• Accessible without a password problem
• Not a screenshot
• Not edited or redacted

The credit card statement can fail independently from the bank statement, so check both rather than assuming one correct financial document means the entire financial section is fine.

 

Common Amazon Seller Account Rejection Messages

“We were unable to verify the information you provided.”

This is the vague rejection.

It usually means Amazon could not confirm something, but the message itself does not tell you where the problem is.

Review:

• Legal business name
• Registered business address
• Company registration number
• Business registration extract
• Bank account and bank statement
• Government-issued ID
• Proof of personal address
• Business Relationship Document or Letter of Authorization
• Credit card information

Do not assume the problem is limited to one section.

 

“We could not confirm the relationship of the contact person to the business.”

This points toward the Business Relationship Document portion of the application.

First, check what you selected when Amazon asked whether the primary contact appears on the business license or registration extract.

If you indicated that the primary contact appears on the registration extract, make sure the document actually shows the person's name and address and was issued within the past 6 months.

If the registration extract does not satisfy those requirements, select the option to provide a separate Business Relationship Document and use a properly completed Letter of Authorization.

If you already submitted a Letter of Authorization, check whether it:

• Uses the primary contact's correct full name
• Clearly authorizes that person to act for the Amazon seller account
• Is signed by an appropriate legal representative or beneficial owner
• Uses the correct legal company name
• Uses the correct registered business address
• Uses the correct company registration number
• Is on company letterhead
• Is properly signed
• Is completely readable

Also compare the information in the Business Relationship Document against the rest of the Seller Central application.

“The bank account number added in Seller Central does not match the bank account number in the bank statement.”

This one is much more straightforward.

Compare the banking information entered into Seller Central against the actual statement and make sure you uploaded the statement for the exact same account.

“The business type you selected does not match the business documentation you provided.”

This may be one of the situations where you need to restart rather than simply upload another document.

If the business does not have the legal registration documents expected for the business type you selected, go back and determine which business type actually matches the company.

“The bank statement was not issued within the last 180 days.”

Use a newer official statement.

Also pay attention to similar recency requirements elsewhere in the application. The newer Business Relationship Document section may also require a document issued within the past 180 days.

 

Why You Should Not Rush the Resubmission

Once you identify the problems, correct all of them before you hit submit again.

Do not fix one obvious error and assume everything else is okay.

Sometimes correcting the application means waiting for:

• A new bank statement
• An updated business registration document
• A new business credit card
• A corrected utility bill or address document
• A newer registration extract
• A corrected Business Relationship Document
• A properly completed Letter of Authorization

Waiting is annoying, but repeated rejections are worse.

 

The Right Way to Resubmit After an Amazon Seller Account Rejection

Before Resubmitting	What to Do
Read the rejection message	Identify anything Amazon specifically called out
Log back into the application	Expand every section, not just the section Amazon flagged
Compare every field	Check names, addresses, registration numbers, account numbers, and contact information against the documents
Review every document	Make sure each file is official, readable, current, complete, and uploaded in the correct place
Check the Business Relationship Document	Determine whether the registration extract qualifies or whether a separate Letter of Authorization is needed
Correct all issues	Do not resubmit until you have addressed every discrepancy you can find

Most Common Rejection Causes and Fixes

Rejection Cause	What to Check	How to Fix It
EIN entered as the company registration number	Company Registration Number field	Use the appropriate government-assigned business entity registration number rather than the EIN
Legal business name mismatch	Formation documents, Seller Central, bank records, card records	Make the legal entity name consistent throughout the application
Registered address mismatch	Registration extract, Seller Central, bank statement, address documentation	Use the correct registered address consistently
Screenshot submitted instead of official document	Bank, ID, utility, and card uploads	Download the official PDF or provide a proper scan/photo of the physical document
ID rejected	Driver's license or passport	Provide a clear color image with the entire document visible and no glare or blur
Personal address mismatch	Primary contact's ID and address document	Use documentation that properly matches the primary contact's information
Business Relationship Document rejected	Registration extract or Letter of Authorization	Make sure the document establishes the primary contact's relationship with the business and meets the applicable recency and information requirements
Wrong business type	Business structure and Amazon registration selection	If Amazon specifically identifies a business-type mismatch, you may need to restart using the correct type

Practical Resubmission Checklist

Business Information

• Legal business name matches the official company documentation.
• Registered business address matches the official documents.
• The business type selected in Amazon matches the company's actual legal structure.

Company Registration Number

• You used the appropriate business entity registration number.
• You did not substitute the EIN.
• The number matches the registration document.

Business Registration Extract

• Official government-issued document.
• Legal business name is correct.
• Registered business address is correct.
• Company registration number is correct.
• The document is clear and complete.
• If you plan to use it as the Business Relationship Document, it also contains the required primary contact information and is recent enough.

Proof of Business Address

• Document is associated with the business.
• Business name matches.
• Registered address matches.
• Document meets Amazon's recency requirement.
• It is an official document rather than a screenshot.

Primary Contact

• Full legal name is correct.
• Date of birth is correct.
• Citizenship and other personal details are correct.
• Information matches the identity document.

Government ID

• ID has not expired.
• Required sides/pages are included.
• Image is in color.
• No glare or blur.
• Entire document is visible.
• All information is legible.

Proof of Personal Address

• Document belongs to the primary contact.
• The person's name is shown.
• The appropriate residential address is shown.
• The information lines up with the identity information where applicable.
• The document meets Amazon's recency requirement.

Business Relationship Document

• Check whether the primary contact appears on the business registration extract.
• If using the registration extract for this requirement, make sure it includes the primary contact's name and appropriate address information.
• Make sure the registration extract was issued within the past 6 months if Amazon requires that for this section.
• If the registration extract does not qualify, select the option to provide a separate Business Relationship Document.
• Use a Letter of Authorization when that is the appropriate separate document.
• If using a Letter of Authorization, put it on company letterhead.
• Include the correct legal business name.
• Include the correct registered business address.
• Include the correct company registration number.
• Include the primary contact's full name.
• Include the primary contact's email address where appropriate.
• Clearly authorize the contact to create and manage the Amazon seller account for the company.
• Have an appropriate legal representative or beneficial owner sign it.
• Make sure the signature is actually present in the final saved file.
• Make sure the document is clear, complete, and unaltered.

Bank Account and Bank Statement

• Correct business bank account entered.
• Business name matches the legal entity.
• Business address matches.
• Account details match the statement.
• Official bank statement uploaded.
• Statement is recent enough.
• No screenshot, transaction export, editing, or redaction.

Business Credit Card and Statement

• Card is associated with the appropriate business.
• Business name matches.
• Business address matches.
• Statement is official and recent if Amazon requests one.
• Document is not password-protected, edited, or a screenshot.

When It Makes Sense to Get Help

If the rejection message is clear and you can identify the mismatch yourself, you may be able to correct the application without outside help.

The harder cases are the ones where everything appears correct but Amazon continues rejecting the documents, or where several parts of the business information were set up inconsistently from the beginning.

In those cases, it can help to have someone compare the entire application and all of the underlying documents side by side.

If your situation is more complex and you want help getting the seller account application set up correctly, you can reach us at customerservice@fivestarcommerce.com.

 

What to Do After Your Account Gets Approved

Once Amazon approves the seller account, the work moves on to setting up the account and catalog correctly.

Depending on the brand, that can include things such as Brand Registry, product listings, UPC and GTIN setup, FBA configuration, advertising, and other launch work.

Do not treat seller-account approval as the end of the setup process. It is simply the point where Amazon has verified the company and allowed you into the seller account.

 

Frequently Asked Questions

Why did Amazon reject my seller account application?

There are many possible reasons. Common problems include mismatched legal business information, incorrect company registration numbers, unacceptable or poor-quality documents, bank information that does not match the legal entity, identity-document problems, address mismatches, and Business Relationship Documents Amazon cannot verify.

The safest approach is to review the entire application rather than only the item Amazon mentioned in the rejection email.

Can I just resubmit the document Amazon rejected?

You can correct the document Amazon identified, but you should still check the rest of the application first.

Amazon may flag one problem before another one becomes visible. Fixing only the first issue can lead to another rejection for something that was already wrong elsewhere.

Is my EIN the same as my Amazon company registration number?

No. For a registered company, Amazon's company registration number field generally refers to the registration identifier assigned to the legal entity by the relevant government authority. It is not the federal EIN.

Can I upload screenshots of my bank account or documents?

Do not use screenshots when Amazon is asking for official documents. Download the actual statement or official PDF, or use a clear scan/photo of the physical document when appropriate.

What is a Business Relationship Document on Amazon?

A Business Relationship Document is used to verify that the primary contact applying for the seller account is legitimately connected to the business.

Amazon may allow the business registration extract itself to satisfy this requirement when the extract shows the required primary contact information and is recent enough.

Otherwise, you generally need to provide a separate relationship document, such as a Letter of Authorization.

Is a Business Relationship Document the same as a Letter of Authorization?

Not exactly.

A Letter of Authorization is one way to satisfy the Business Relationship Document requirement.

If the business registration extract already shows the primary contact's name and the appropriate address and was issued within the past 6 months, Amazon may allow that registration document to establish the relationship without requiring a separate letter.

What does Amazon mean by “business license” in the Business Relationship Document section?

In this part of the seller registration process, Amazon may use the term “business license” to refer to the business registration extract uploaded earlier in the application.

Look at the registration document you submitted and determine whether it contains the primary contact's name and the other information Amazon is asking for.

When do I need a Letter of Authorization for an Amazon seller account?

If the business registration extract does not contain the information Amazon requires to verify the primary contact's relationship with the company, or the registration extract is not recent enough, you will generally need to provide a separate Business Relationship Document.

In that situation, a Letter of Authorization is the document you would normally use.

How recent does the Business Relationship Document need to be?

Amazon's newer signup screen states that the Business Relationship Document should have been issued within the past 180 days.

This is particularly important if you are trying to use the business registration extract for the relationship requirement. Many formation documents are much older than 180 days, which means a separate Letter of Authorization may be the more practical option.

Who should sign the Letter of Authorization?

The letter should be signed by someone with appropriate authority to act for the company, such as a legal representative or beneficial owner.

The company name, contact information, registration number, and other details on the letter should line up with the information already entered into Seller Central.

What if my registration extract has the primary contact's name but is older than 6 months?

If Amazon is requiring the Business Relationship Document to have been issued within the past 180 days, an older registration extract may not satisfy that requirement even if the person's name appears on it.

In that situation, you may need a newer qualifying business document or a separate Letter of Authorization.

 

Final Thought

When an Amazon seller account application gets rejected, the goal is not to guess which random document Amazon might accept next.

The goal is to make the entire application internally consistent.

The legal business name should match the registration documentation. The company registration number should be the correct business entity number rather than the EIN. The registered address should line up across the application and the business documents. The primary contact's information should match the person's identity documents. Personal address documentation should support the primary contact rather than the business.

And with Amazon's newer signup process, the Business Relationship Document also needs to clearly establish how the primary contact is connected to the company.

If a recent business registration extract already shows the primary contact's name and address and satisfies Amazon's requirements, you may be able to use that.

If it does not, provide a properly completed Letter of Authorization.

Then make sure every document is official, recent where required, clear, readable, complete, and uploaded in the correct section.

Do all of that before you resubmit.

It may mean waiting for a new statement or getting another document prepared, but that is generally much better than rushing through another submission and ending up with another rejection.