Google Ads For Amazon Products
Sending external traffic to Amazon can boost your products rankings on the Amazon platform. We can manage Google Ads that send customers from Google to your Amazon listings or storefronts.
Why use Google Ads To Send Traffic To Your Amazon Listings?
Boost Your Organic Rankings on Amazon
Driving external traffic to Amazon can increase how high your product shows up in search results for Amazon customers.
Access Additional Customers
Lower Cost-Per-Click Than Amazon Ads
Cost-per-clicks on Google tend to be much lower than clicks on Amazon (although conversion rates are lower as well).
Why Five Star Commerce?
Receive a 10% Rebate From Amazon
We use software that integrates directly into Amazon’s Attribution Program so that brand owners earn the 10% “Brand Referral Bonus” from Amazon for attributed sales revenue.
Know The Details
If you just run Google Ads the regular way, you won’t know which keywords generated sales for your brand. We use software that tracks conversions on the keyword level so we can optimize your Google Ads accordingly.
Have your Ads Show “Amazon.com”
Our ads give extra credibility because they appear as Amazon themselves runnings ads on Google for your products.
Hourly Rates
We charge an hourly rate for managing your Google Ads. This typically means a much lower cost after the first couple of months than other alternatives for the same service.
What Product Brands Are A Good Fit For Google Ads?
It can vary but successful brands typically have several of the following characteristics.
Established Brands With At Least One Product with 100+ Reviews
High Quality Product Listings
Higher Price Points Are Better, At Least Above $20
Brands That Have "Maxed Out" Their Amazon Ads
Commitment To Testing Out A New Channel For 3-6 Months
Don’t worry, if you’re not quite ready for Google Ads yet, we’re still happy to talk to you. If we don’t think your brand is a good fit for Google Ads yet, we’re happy to help provide some input on what needs to be done to get you there.
Hourly Rates
Senior Project Managers
- Large Projects For Established Brands
- High Level Consulting
- High Level Strategy
- Each client has one project manager or senior project manager, not both
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Project Managers
- Ongoing Account Management – Strategy & Implementation
- Launching new-to-Amazon brands and managing large projects
- Consulting & Advisement
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Amazon/Walmart Specialists
- PPC Advertising
- Content Writing
- Video Creation & Editing
- Listing Optimization
- Graphic Design
- Works on projects under a PM or SPM
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Typical Monthly Costs For Google Ad Management
You can choose how much you’d like to spend. It may change month to month. Most brands will be in the highest tier for the first few months and don’t need as much time in later months which will cause them to automatically drop to the lower teirs. We’re experts at working with budgets large and small.
Google Ads To Amazon Only
4-8 Hours/Month- Typical for brands that will be advertising a few products and already have good details pages and a good storefront.
- Almost always brands will be in this range after the first 3 months of running Google Ads to Amazon with Five Star Commerce.
Google Ads To Amazon & To Your Website
10-18 Hours/Month- Only available for websites built with Shopify.
- Also available as a flat fee monthly package of $2K/month.